GI Cognition

Marketing and lead generation support.

Marketing support across LinkedIn & email to redefine GI Cognition's value proposition and raise brand awareness.

Objectives

Generate high quality leads amongst busy medical professionals
Communicate a complex medical solution in an easily digestible way
Target medical professionals in private & NHS practice who would benefit from this revolutionary technology

Features

Targeted sales & marketing LinkedIn campaign using a mixture of automation & old school empathetically written emails
Targeted telephone sales support
Company ID software added to GI Cognition website to identify potential prospects

Services

Creative strategy for marketing communications
Creative copywriting for ads & email campaigns
Devise a structured private roundtable event around the event
Tactical support on briefing sales teams to follow-up on individual qualified leads
Development of ideal customer profile to ensure targeting accuracy

Results

Exceeded expectations in nurturing relationships in both private & NHS medical organisations
Significant increase in sales for GI Cognition
Decreased waiting times for GI practitioners & their patients

We get pretty excited* about the various cunning ways we've found to solve clients' challenges and create efficiencies over the years, so if you'd like to chat to us about any of them, we're always up for that.

_{*...but do tell us to pipe down if we geek out too much (we're used to that from our friends and family).}

Case Study | William Hill

Using clever tech to streamline the recruitment process.